The Rodeo Podcast: Ben Delaney on Cycling Media

Ben has a storied career of over twenty years working in the cycling and media industries. His tenure includes multiple well known outfits– VeloNews, Specialized, BikeRadar, Roll Massif, and Outside Interactive. When Stephen and I got an opportunity to sit down with Ben we grabbed the chance. By chance, Logan, a former guest on the podcast and journalism student happened to be in town, so we made sure to add his perspective into the the mix. The topics ranged from journalism versus marketing to how the media industry generally pays its bills (advertising or memberships). Finally, we learned about Ben’s new venture, a YouTube channel The Ride With Ben Delaney. The channel aims to provide contextualized gear reviews, unique ride insights around Colorado, how-tos and event recaps.

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The New Normal: Take Two

Andrew Maher first invited Stephen onto his New Normal podcast in 2021 and it was a great opportunity to talk about a wide range of topics, philosophies, and what we do here on Rodeo. Now, almost a year later, Andrew invited Stephen on for a second time to get an update on how things are going at Rodeo, and also to to deliver some firsthand feedback on a bike that we delivered to his friend Dave.

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Fear and Climbing in the Rockies

It is 11:34pm and my body is tight with anxiety. This is not an unusual state of being to find myself in – the sensation is nearly constant for me. But right now, approaching midnight, the sting of it is more acute. I’m laying in bed, I’ve just set my phone on the floor next to me, and I need to be awake again in five hours. Tomorrow I’m riding into the Rocky Mountains alone.

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Riding East With Tom

Tom and I are not alike.

He’s into obscure Welsh rock. I’m into hip hop, I think. He went to law school. I was done after high school. He leans to the left, I lean to the right of whatever left means. I don’t think he’s religious at all. If I didn’t have faith I think I’d be dead. Tom likes a very tall riding position with an absurd stem because ergonomics. I like a low, sleek position, because vanity. Tom was a pipe smoker once upon a time. I’ve literally never smoked anything, ever, not even the tires on my car. 

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Rodeo Pro Gravel // Co2uT Race Report

If you had told me years ago that Rodeo would be sponsoring a gravel racing team in the future I would have laughed in your face. For a long time I was very anti sponsorship. I didn’t believe in “paying people to ride our bikes”. I also didn’t like the attitudes that I had seen in sponsored athletes in previous experiences I had had with some high level racing teams. I had seen a very offputting sense of entitlement on display in those teams and it bummed me out. More than once I’ve heard sponsored athletes telling me or a fan: “I don’t really like this product, I just get paid to ride it”. It made it seem like some racers had attitudes of entitlement, and few attitudes are a bigger turnoff for me.

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Silverton Project: IKOR Labs profiles

While we were in Silverton this August we had an incredible brand partner on the trip with us in the form of the CBD recovery brand IKOR Labs. Ikor brought along Nicolas Tapia who shot and edited these partner / profile pieces on a number of riders who were along on the trip. We’re excited to share them here, and keep an eye out for our full short film on the trip to be released in 2020!

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Travis’ TD3 ElektroDonkey

 

Travis is not a guy who moves impulsively on things. When we met him in 2018 at Belgian Waffle Ride he just like us had traveled there from Colorado. He recognized the Rodeo kits that we were wearing and struck up a conversation. He had been watching online and knew all about what we were up to. We rode the bulk of BWR with him that year and made plans to reconnect in 2019 for some riding in Durango. In the mean time Travis kept watching what we were up to and set his eyes on eventually adopting a Traildonkey. He didn’t do it quickly though. Every month or two he would ask about a detail or compare some notes on how he would build it. Eventually he ordered up the frame and made a special request. He wanted us to create an homage of our 2015 Elektrobunny kit on the frame. Elektrobunny is a kit we only made and released once, so you really had to be paying attention to even know that it existed and more so to remember it.

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Ride On Rollins: A visual recap

Earlier this summer a couple of us made the ride from Denver to Winter Park via Rollins pass. The 90 mile ride crossed the Continental Divide at Rollins Pass, elevation 11,676ft. The ride was incredibly difficult but the views as we crested the alpine terrain of The Rockies left us exhilarated and left us wanting to share the experience with others. This is when the Ride On Rollins was born. On Sept 8th, 2019 we rode to Rollins Pass again, but this time with approximately 40 other people starting from either Denver, Boulder, or Rollinsville. Of the starters about 12-15 people made the summit. Some loved the ride. Some hated the brutally rocky conditions. The rain threatened and so many of us were nearly hit full force by afternoon thunderstorms.

As difficult and challenging as the ride was it was awesome to share the route and inspire so many people to try it either for the first time or one more time. To us adventure is about embarking on rides with uncertain outcomes. Such rides test our mettle and reward us with sublime experiences that we carry with us from that moment forward. These rides are the embodiment of calling ourselves an Adventure Lab, a way to stay true to what we are all about.

This post we leave behind as a visual record.