The Rodeo Journal - Rodeo Adventure Labs, LLC

Integrated Routing: Yes, No, and why?

Integrated bars, stems, and headsets are all the rage in the cycling industry right now because they allow companies to design sleeker, prettier bikes, and many people love riding sleeker, prettier bikes. Our new Traildonkey 4.0 platform is fully compatible with integration if you chose to go that route. But should you build your TD4 (or Flaanimal) with an integrated cockpit? That is a decision to weigh carefully before you take the plunge.

But first, let’s make sure everyone is on the same page with terms.

Rodeo 2021: A near death experience

Photos by Samuel Fitzgerald, Sheldon Thompson, and Stephen Fitzgerald

It was near midnight June 06, 2021. Emporia, Kansas. I lay in bed restless before the Unbound 200 gravel race. Nerves were high, as is common before events like this, and sleep comes slowly, perhaps even not at all for some. Sometimes you push through insomnia like this and your body finds its way to let go and rest. Other times you push the home button on your phone, because you heard it vibrate. Not the double buzz of a text message, but the single buzz of some other random notification. In recent years I’ve actually learned to put my phone in airplane mode at night, because a single notification can easily ruin a perfectly good night’s sleep. This one did:

Rodeo Custom Finish Roundup

We’ve been hard at work in the spray booth in 2022 and as we lean into the final months of the year it is worth having a look back at some highlights of our work.

The Rodeo Podcast: A field recording with Bobby Wintle

and Drew at Rodeo Labs talks about launching the Show Pony

Part one of the podcast picks up with Logan Jones-Wilkins rambling through the middle of America. After leaving the muddy grass field at the Rule of Three in Bentonville, Arkansas, Logan was on his way to Emporia, Kansas to race Unbound Gravel. With time to spare and capitalizing on his proximity to Stillwater, Oklahoma, an idea was born– a Rodeo Labs Podcast field recording. The first field recording is a ride in Bobby Wintle’s 4-Runner. Logan experiences some of Bobby’s favorite roads, which didn’t even make this years course!

Field Recording Mid South Show Pony

The Rodeo Podcast: Ben Delaney on Cycling Media

Ben has a storied career of over twenty years working in the cycling and media industries. His tenure includes multiple well known outfits– VeloNews, Specialized, BikeRadar, Roll Massif, and Outside Interactive. When Stephen and I got an opportunity to sit down with Ben we grabbed the chance. By chance, Logan, a former guest on the podcast and journalism student happened to be in town, so we made sure to add his perspective into the the mix. The topics ranged from journalism versus marketing to how the media industry generally pays its bills (advertising or memberships). Finally, we learned about Ben’s new venture, a YouTube channel The Ride With Ben Delaney. The channel aims to provide contextualized gear reviews, unique ride insights around Colorado, how-tos and event recaps.

Colorado Cycling Podcast

The New Normal: Take Two

Andrew Maher first invited Stephen onto his New Normal podcast in 2021 and it was a great opportunity to talk about a wide range of topics, philosophies, and what we do here on Rodeo. Now, almost a year later, Andrew invited Stephen on for a second time to get an update on how things are going at Rodeo, and also to to deliver some firsthand feedback on a bike that we delivered to his friend Dave.

Colorado Cycling Gravel Bike Rodeo Labs The New Normal traildonkey

Fear and Climbing in the Rockies

It is 11:34pm and my body is tight with anxiety. This is not an unusual state of being to find myself in – the sensation is nearly constant for me. But right now, approaching midnight, the sting of it is more acute. I’m laying in bed, I’ve just set my phone on the floor next to me, and I need to be awake again in five hours. Tomorrow I’m riding into the Rocky Mountains alone.

Colorado Cycling fear Flaanimal Gravel Bike Rodeo Labs

The Rodeo Podcast: Daniel Connell on the 2022 Tour Divide

When Daniel graduated from UC Santa Barbara, the Tour Divide was not on his radar. However, shortly after Daniel discovered a new passion– bicycle touring. His first bicycle tour was to Columbia, it was a crash course on touring and how to maintain a bike over a six month trip. Daniel has not stopped touring. When Daniel discovered the Tour Divide, he was hooked. The first foray was touring the divide, but the the following two years he has raced it. Now Daniel is patiently waiting for next year. On the podcast, Daniel recounts his experiences from the event. Rain was persistent throughout, start to finish. In between, there were awed moments with wildlife, mishaps with bear spray and quickly fostered friendships on the trail.

Adventure Flaanimal Tour Divide

The Trail That Was

The more I go to events in the gravel world, the more I realize how serpentine the paths are to the start lines. Nowhere is that more the case than the Oregon Trail Gravel Grinder. Or at least, nowhere is it more apparent, since you have five days of mingling to share your life with former and future strangers.

On the Trail, there were olympians, world champions, graphic designers, architecture students, chefs, and wind energy executives. There were tech bros, soccer moms, emergency room doctors, and inflatable hot tub owners. There were snowboarders, triathletes, moto drivers, photographers and vloggers. All waking up in tents every morning – or in the middle of the night to drops of wayward sprinklers – to drag their tired, half cleaned bodies across one of the most spectacular ranges in the country. It is glorious, it’s weird, it is Oregon.

Gravel Race Oregon Race Report

4000+ miles on Campagnolo Levante Gravel wheels

If you were on the internet on Friday (April 29, 2022) or in the days since you may have experienced the hyper coordinated, very polished, well executed Campagnolo Levante wheel launch. Some websites had initial reviews, other websites only managed to regurgitate the press release and supplied launch imagery in typical cycling media fashion. Here at Rodeo we didn’t need to read those reviews to get a sense of the wheels, because we’ve been riding them almost non stop for six months now…

campagnolo ekar levante Rodeo Labs