While we were in Silverton this August we had an incredible brand partner on the trip with us in the form of the CBD recovery brand IKOR Labs. Ikor brought along Nicolas Tapia who shot and edited these partner / profile pieces on a number of riders who were along on the trip. We’re excited to share them here, and keep an eye out for our full short film on the trip to be released in 2020!
Some rides haunt you. You see a peak or a road out of the corner of your eye and you know that you must go and find where it goes. Until you do there will be no rest and yet when you decide to go there is also no rest. Fear creeps in, and doubt. Is it do-able? Can you do it? These are the scary rides with unknown outcomes. Yet these are the rides we most love.
At Rodeo failure IS an option. It’s OK to turn around and go home if necessary. But if you manage to press on and push through you accomplish something special. Something outside of the measurements of distance, power, calories, and altitude gained.