It has been a hot minute since I last published a Rodeo Newsletter, and there is a whole summer worth of activity to bring everyone up to speed on, so let’s get started!
Continue readingThe Rodeo Newsletter, Volume 1
Hey there dear reader! Please let me to (re)introduce myself. My name is Stephen Fitzgerald, and I’m the Intern In Chief around here at Rodeo, which means that I sweep the stairs, ride the Donkeys, wipe the counters, and also try to run the whole operation on the side, with the help of six or seven other rad humans.
It’s been on my mind since about 2020 to start doing regular newsletter updates, and since exactly that moment that I first thought of the idea, I’ve also been putting it off. Until today! Today I’m doing the thing.
Continue readingPodcast: From Waffles to GRVL
Welcome to the Rodeo Labs Race Director Round Up! Over the next few weeks, as the gravel race “season” gets underway, we have decided to take on a mini-series focusing on gravel racing through the collective eyes of gravel race directors from across the country. Race directors are both the tastemakers and the police of the nebulous concept of “the spirit of gravel.” While race directors have a fantastic platform to voice their perspective for their own races, that voice is often limited to those narrow confines. The goal here is to use our podcast, as a small journalistically minded outlet with no skin in the game, to give them a collective platform to share their interpretations of the state of the sport.
Continue readingCopper on Carbon Campagnolo TD4
From time to time we have the opportunity to build extra special bikes here at Rodeo Labs. The Rat Rod Ridge Supply Flaanimal was a favorite, as was the TD4 switch-up bike, and many others.
When Campagnolo invited us to create a special build for their Sea Otter booth this year, we readily accepted the challenge, and we knew that we needed to create something truly unique and eye catching. Off to work we went!
Continue readingTD4 production / delivery update
Its been five months since we announced Traildonkey 4.0 (TD4) at Philly Bike Expo. The response that the bike received and continues to receive from our community and customers has been thrilling to all of us here in Denver who have been at the genesis of its creation.
Continue readingPodcast: The Race Director Round Up — Part One
Welcome to the Rodeo Labs Race Director Round Up! Over the next few weeks, as the gravel race “season” gets underway, we have decided to take on a mini-series focusing on gravel racing through the collective eyes of gravel race directors from across the country. Race directors are both the tastemakers and the police of the nucleus concept of “the spirit of gravel.” While race directors have a fantastic platform to voice their perspective for their own races, that voice is often limited to those narrow confines. The goal here is to use our podcast, as a small journalistically minded outlet with no skin in the game, to give them a collective platform to share their interpretations of the state of the sport.
In part one, Logan introduces the series through a field dispatch from the Gravel Worlds gravel race in Nebraska last summer and the dialogue that followed. The first conversation was with Andy Jones-Wilkins, who is not only Logan’s father, but also an accomplished ultra-runner and pundit. Using the conversation with Andy as a framework, Logan sat down with Jason Strohbehn, the race director of Gravel Worlds and the co-host of the Gravel Family Podcast, to learn more about the race and start at the question that is guiding the whole series: what is the state of gravel bike racing?
Continue readingPodcast: Adventure Guidance
Adventuring on dirt is what brings everyone to Rodeo Labs. Yes, there are other contributing factors, but if your intention is not to adventure on bikes, on dirt, you might want to find a different bike company. With that ethos at our core, Logan wanted to do a bit of a deep dive into a fellow dirt adventure based cycling company: The Gravel Adventure Field Guides.
Nonetheless, while reporting on the guides themselves, Logan found the project was a gateway into a discussion about adventure on bikes, on dirt, in the 21st century. So, in hopes of not ignoring those other voices, the podcast grew into something different from the standard Rodeo Labs production.
Read more: Podcast: Adventure GuidanceIn this episode you will hear from Juan and Stephen from Gravel Adventure Field Guides, but you will also hear from Wally Wallace from the economic development office in Trinidad, Colorado; Kevin Prentice from Ride With GPS; and Gordon Wadsworth and Emily Hairfield who are cyclists from Roanoke, Virginia, who helped builds routes for the recent guidebook there. We hope you enjoy it!






Lab Experiement: AI Goes To Unbound
It’s that time of year again, if you’re one of those people who likes to ride 200 miles through the Flint Hills of Kansas you know what I’m talking about: The Unbound 200 registration lottery opened and closed late last month. Did you get in? It looks like I’ll be lining up for my seventh this time around. Over the years I’ve loved some editions of the race and hated others, but one thing is true: Each Unbound is an experience you’ll likely never forget.
Continue readingPodcast: The Atlas Mountain Race with Ashley Carelock
The Atlas Mountain Race sets off for its third edition next week. In anticipation of the bike packing race, we brought in Ashley Carelock to look back at her Moroccan experiences in last year’s October edition of the race, while Stephen Fitzgerald dropped into the chat to add his own perspective from his outing to Africa in 2020.
If you are interested in following along to the 2023 Atlas Mountain Race, be sure to check out the race website, here. Additionally, back in the depth of the pandemic, Stephen penned this expansive write up about what that race was like. You can find that here. Lastly, Ashley eloquently wrote more about her race on her blog, which you can access here.
Rodeo Podcast: Ascend Armenia
Rodeo Labs has been supporting the development of a new bikepacking event in Armenia for two years now, and the race is set to have its first edition on June 25, 2023. In this episode of the Rodeo Podcast, Stephen talks with Tom, Tatev, and Jay P about the work done thus far, the “why” of the event, and what the goals are for it. Armenia is a beautiful, challenging, and welcoming country for bikepackers and bike tourers alike, and Rodeo is proud to help support the effort to introduce this place to more riders.
Continue reading