Podcast: The Mid Majors

Welcome to the Rodeo Labs Race Director Round Up! Over the next few weeks, as the gravel race “season” gets underway, we have decided to take on a mini-series focusing on gravel racing through the collective eyes of gravel race directors from across the country. Race directors are both the tastemakers and the police of the nucleus concept of “the spirit of gravel.” While race directors have a fantastic platform to voice their perspective for their own races, that voice is often limited to those narrow confines.  The goal here is to use our podcast, as a small journalistically minded outlet with no skin in the game, to give them a collective platform to share their interpretations of the state of the sport. 

Part two of the Race Director round up focuses on the directors of the “mid majors” in gravel racing. These races are the bread and butter of the discipline. They are the independent heartbeat of dirt road racing. Often, the promoters are the heartbeat as well – investing so much of their time and money into the ventures that are never guaranteed to pay off. With this investment, and with those race promoters shaping their races from their own personality and geographies, the different races offer both comparisons and contrasts. This offers us at the Rodeo Labs Podcast a chance to get a little non-linear with our stories. 

In this episode the over five hours of recorded conversations with the race directors of these independent “mid major” races. Thank you to all who agreed to chat, and, for those interested, attached is a list of the race directors and their races. 

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Podcast: Painting Bikes with Ryan McMahon

In this season of the Rodeo Adventure Labs Podcast, we are doing a little bit of ‘one for you, one for us’ action. But, actually, it is really one about the world, and one about our world. Today, Logan talks to the Cerakoter In Chief, Ryan McMahon, to understand a little more about the painting operation in house in Denver, his journey to finding himself in the Rodeo Labs Cerakote booth, and what his hopes are for developing more tools of the trade. 

Then, in part two, we bring on a special guest to talk more about design philosophy, the power of color, and how Rodeo has grown around a design philosophy that centers around tinkering differently. You never (and by never, we mean almost certainly) will guess who it is. 

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Podcast: The Atlas Mountain Race with Ashley Carelock

The Atlas Mountain Race sets off for its third edition next week. In anticipation of the bike packing race, we brought in Ashley Carelock to look back at her Moroccan experiences in last year’s October edition of the race, while Stephen Fitzgerald dropped into the chat to add his own perspective from his outing to Africa in 2020. 

If you are interested in following along to the 2023 Atlas Mountain Race, be sure to check out the race website, here. Additionally, back in the depth of the pandemic, Stephen penned this expansive write up about what that race was like. You can find that here. Lastly, Ashley eloquently wrote more about her race on her blog, which you can access here.

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Podcast: The Makings of TD4 with Drew Van Kampen

It is 2023 and we have a little New Year’s resolution. With more folks on Rodeo bikes than ever and the possibilities of the adventure cycling world growing all the time, we felt like it was time to make a concerted effort to tell more of our story — beyond the Instagram-able moments that are not going anywhere — on the platforms of the journal and the podcast. The goal is to both look internal and external, with more Rodeo rider features, more connectivity with the events and adventures, and journalistic storytelling of the world around us. 

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Spring Surfing: The Mid South and Croatan Buck-Fifty

By Logan Jones-Wilkins 

The last couple weeks I have been surfing. You know, the proper radical stuff. You know, getting stoked.

You just drop in, smack the lip… Waapah! Just drop down… Swoopah! And then after that, you just drop in, ride the barrel, and get pitted, so pitted.” – Surfer Guy, 2012

That’s it — that has been me. Minus the ocean, and the water, and the surfboard, and the crazy Californian energy. Nonetheless, there have been waves, I have been riding, and I have been getting pitted. So pitted

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Rodeo Adventure Diaries: Strade Bianche

Logan Jones-Wilkins

Over my spring break I had $1,000 dollars of flight credit to use, built up from four postponed trips. After so many false starts, it was time to go again – and go I have. First up, Siena for the Strade Bianche. For the trip, I put away my Instagram and my updates and I turned to my journal. Over dinners and downtime, I wrote down my sensations. These are the moments that captured the trip for me, and I hope you enjoy the “crudo” distillation of my week in Tuscany!

March 3, 2022 — Firenze Centrale, Florence, Tuscany

People seem to flow here. In scarfs, overcoats, down puffers, and other regal regalia built for temperatures colder than now, the Italian masses move with effortless intention. In twos, and threes, and four, and sometimes ones but nearly never fives, people would come, and people would go in a swirl of the sing-song language of the land.

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2021 Wrapped: Logan’s Rodeo Playlist

Spotify’s marketing team, take a bow.

Once again, you’ve done it, you mastered viral marketing. Now, December is marked by the bombardment of Spotify branded music tastes. As much as I try to be the grinch, I like it. I like it a lot.

Alas, my contrarian flare persists, and I have journals to write. So instead of a simple Instagram story share and per a budding tradition, here is my 2021 playlist. Five of my favorite songs from 2021 paired with my top five rides. I highly encourage you to listen as you go! Each passage was written while the tunes played on loop. My apologize to my roommates.   Enjoy!

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The Good, The Bad, The Ugly and the Spaces Between Them

By Logan Jones-Wilkins 

I try to avoid cliches. 

After copy editing last year with a classically gnarled old-school journalist, I have been on the prowl to slash and burn the cliches I have in my writing. I think I am improving. Nevertheless, sometimes those cliches are cliches for a reason and I’d be a fool to let a good trope pass me by. So, as I have emerged from my forced concussion sponsored reset, I am going to have a little fun with some lazy formatting because it’s what I want to do. Sue me. 

In my ruminating on my summer in Ecuador, the old Clint Eastwood cliche keeps seeping in. It was good. It was bad. It was ugly. And I just couldn’t help but share this worn triumvirate in the third installment of Ecuador shorts. 

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