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Rodeo Italy Summer Camp
August 27 - Sept 1
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Ride. Explore. Create.
mtufts_Cody_Iceland_broadedit-452
Ride. Explore. Create.
DJI_0161
Ride. Explore. Create.
DJI_0027
Ride. Explore. Create.
RX508664
Ride. Explore. Create.
Rodeo-labs-iceland-divide-samuel-martin
Ride. Explore. Create.
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Ride. Explore. Create.
Traildonkey 4.2
Flaanimal 6.0 Ti
Flaanimal 5.0 Steel

PRODUCT HIGHLIGHTS

THE RODEO JOURNAL

RODEO AT LARGE

Radavist // Rodeo
Hailey Moore wrote and reported an in-depth look at the Rodeo Labs backstory and where we want to go next. Check it out on The Radavist!
Gear
Interview with our Intern
Bike Gear Database invited our founder Stephen Fitzgerald to sit down and talk about the Rodeo back story, the current state of gravel, and our future direction.
Gear
Bikepacking.com // Traka (Mis) Adventure
Bikepacking.com hosted a piece that not only covers our recap of our ride at the 2024 Traka 560 Adventure, but also a deeper look at adventure by bike.
Gear

RODEO INSTAGRAM

The amount of work that goes into any given custom paint project is incredible. In this upcoming project, the graphic masking alone takes hours and hours of hours of careful weeding before being carefully placed on the frame. Every letter matters, every twig on every flower matters. The results will be worth it!
 
#rideexplorecreate
Save the date! We are proud to host the premiere screening of a truly adventurous and beautiful film by @codycir and @matthew_tufts. A Hundred Words For Wind chronicles their human powered circuit of Iceland by bike, and the stunning ski descents they endeavored on along the way.
 
The RSVP will go live when the trailer launches mid August, so for now, just save the date of September 16, 2025 at Rodeo Labs HQ in Denver, Colorado.
 
It will be an evening of beautiful landscapes, killer stories, and a source of inspiration for adventures that we all hope to take ourselves.
 
Hope to see you there!
 
#rideexplorecreate

OUR VALUES

RIDE

Our bikes as hard as we can. Never lose touch with the fact that true inspiration for everything we do comes from time spent in the saddle.

EXPLORE

If we stay where things are familiar we will quickly grow stale. To stay challenged we always seek out the new. New paces to ride, new goals to attempt, and new people to collaborate with.

CREATE

When we return home from our adventures we take our experiences and turn them into things that we can share. Stories, photos, videos, and inspired products are the fruit of our labor.