“At least we’re here”

In August a group of Rodeoers in Colorado struck out on a ride through roads not-yet-ridden-by-us. The ingredients that make these sorts of rides are always dynamic. Peder had been brewing on a Mosquito Pass expedition for years, Jered was in town and wanted to do big high mountain rides, and I tossed out the invite to the team. Eight of us jumped in on the adventure.

The word “Adventure” is rapidly transitioning from an awe-filled catalyst to a very tired marketing word these days. Flip through any cycling magazine and you can’t go very many pages without seeing a tidal wave of products advertised as the very keys you need in order to unlock this mythic “new” genre of our sport.

And yet, true adventure is unimpressed by the collective marketing departments of our industry. True adventure has been happening for centuries and will continue to happen long after humanity has achieved singularity with holo-lenses and virtual experiences. Adventure just means pointing your willing self into the unknown and having the naivete, courage, or even audacity to proceed directly into it. No fancy gear required.

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