The Castelli “Rodeo” Jersey

Early on in any endeavor the work to payoff ratio is incredibly low. (Did I say that right? Lots of work, low payoff). But occasionally something really cool happens and you start to think that those investments of time and sweat are starting to come full term. I won’t count any chickens, but I’m really happy about the progress.

These jerseys will be available in bike shops around the world next year.

Source: Ello | stephenfitz | Early on in any endeavor