Production / Covid updates

Let’s talk product status. Communication with our customers is a top level priority as we navigate present circumstances. Read on to see where we are at as of 3/20 on various projects:


1. We’re still working. This week the office has been either completely remote or visited one by one per necessary tasks like mechanical work and shipping. We haven’t been ordered to do this by law, we’re just being careful. We are only accepting visitors by appointment.


2. We are small so we are agile. Customer service is easy to manage remotely if need be. Builds are already done by a single person and he can take his operation mobile if need be.


Rodeo labs frameset production is done in Taiwan which has handled the current challenges arguably better than any other country so here’s an update on our main products.


1. Flaanimal 5.0: on schedule still for late April / early May as stated on the pre order page. Scaling from prototypes to production had some unique challenges but we stepped up our game to meet them. We had planned on CNC machined sleeved head tubes for instance but we changed to multi axis laser cutting for volume production. Have you ever seen a multi axis laser precision cut a steel tube? It’s awesome. #humblebrag


3. TD3.1 is about 2 – 3 weeks delayed from initial mid march estimates and this is due to forks, not bigger issues. Once forks are ready frames and forks go to paint together and then 3.1 is done.


3. Spork 3.0. We are getting more emails and questions about this lately from retail customers, bike shops, and builders. We had planned to do small batches of forks so that we could prioritize and ship forks and bikes quicker but had to pivot and produce in one large batch at scale for the sake of production partner efficiency. Scale saves production costs and we had to cooperate with our partner on that. Making bikes is a business but it’s also about relationships. Spork 3.0 was due mid month but we think it will be end of month / first week of April before we receive the first batch of retail forks. All things considered that isn’t far off!


Could any of this change? Yes. The world is so unpredictable right now. Outside factors could affect us. But even if that happens we will troubleshoot and push forward in any way that we responsibility can. We’re committed to our customer and we are excited about what we are contributing to the world of bikes. We’ve added our global Covid 19 information to our Policies page for easy access. We will keep that page updated as necessary.


Questions? Fire away!

Stephen’s Atlas Mountain Race spec Traildonkey 3.0

Atlas Mountain Race Traildonkey 3.0 bikepacking setup

Words by Stephen Fitzgerald

After months of prep and a whole lot of hush hush, I’m excited to finally spill the beans and offer a full breakdown on the Traildonkey 3.0 that I’ve built up to race next week at Atlas Mountain Race in Morocco. This bike is a lot of things to me. It has layers like an onion. So to simply put up the photos and list some gear would be to short sell the effort and consideration that it took to bring this build into existence.

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Q in Death Valley

By Evan Christenson

I’m just now entering the stage of the bike ride when the hang over moves from the head to the legs. The road has finally returned after dropping off sandy double track and the wind is soft as we climb into the mountains surrounding Anza-Borrego. The early morning light is splitting canyon walls and we pedal on. It’s day two of the trip and we’re already dancing with God. 

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Of Bikes, Photos, and Adventure, and Oregon

Rodeo is a company driven along by photographs. Documenting rides with a camera started a few years before we got going and was for me motivated by the fact that I didn’t have enough time to be a stand-alone hobbyist photographer and also a cyclist, so I merged the two by always having some sort of camera in my right rear jersey pocket no matter what sort of ride I was on. It started with just my phone and the Instagram app. Then I added external lenses to the phone, then I got a gopro, then I got tired of the gopro so I experimented with various point and shoot cameras. Eventually I sometimes even lugged around a full size DSLR on a specially made strap or I brought along my small drone to try to take compelling aerial photos. Taking a photograph on a ride is not hugely challenging and it is quite common these days. “If you didn’t take a photo did it even happen?” is a common joke that has an edge of cynicism. Are we taking photos of rides as a desperate cry for attention or to brag? I’ve certainly done that at times, more often in the earlier years of my cycling photo life. But more often than not I’m taking a photo on a ride because I’m so excited about the moment or the place that I’m experiencing and I want to capture that moment for later and pass it along to others. Sharing the thrill of a ride, the landscape, and the company is a wonderful challenge to take on with a camera and most of the time I actually fail at that attempt to share. 97 out of 100 photos I take go directly to the trash on my computer. Of the three that I might keep only one has the chance of being a photo I’m genuinely excited about, a photo that has the potential to communicate through a tiny phone screen or larger computer monitor what it felt like for me to be there. I think anyone who has attempted to take and share a photo has experienced this challenge. At the peak of a sublime moment of a ride or at the crest of a hill we’re overcome with how good a moment it is and we reach for the camera. We take the photo and review it later only to be deeply disappointed that the photo captures almost none of it, none of that magic that we felt when we were THERE. But when you somehow by some miracle capture that moment and it isn’t dismembered as it filters through a lens, a camera sensor, an image processing chip, and a storage card you feel a pretty huge sense of satisfaction. That’s it! That is what it was actually like to be there! That’s a special image and in Rodeo’s case those are the images that in a large part have built this company and community.

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Georgia Rodeo Rally Recap // Black Friday 2019

This past week sure was a good time with little work, many family and friends, lots of good food and a bunch of riding. Being Thanksgiving and a time for family traditions, we at Rodeo Labs have a southern tradition of our own, the Black Friday Rodeo Rally. This tradition started a few years ago between Jeff Thayer and me looking for an escape from Thanksgiving activities, the need for being outdoors and training miles for the upcoming Snake Creek Gap Time Trial Series.

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Silverton Project: IKOR Labs profiles

While we were in Silverton this August we had an incredible brand partner on the trip with us in the form of the CBD recovery brand IKOR Labs. Ikor brought along Nicolas Tapia who shot and edited these partner / profile pieces on a number of riders who were along on the trip. We’re excited to share them here, and keep an eye out for our full short film on the trip to be released in 2020!

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